Benefit Roller Lash Mascara

Hot on the heels of They’re Real, Benefit are shortly launching their new formula mascara, Roller Lash.  Lighter and less claggy (and easier to remove!) that They’re Real, Roller Lash features an innovative new brush:
 

Much smaller, and without the spiky ball on the end, the Roller Lash brush has tiny hooks on some of the bristles to catch and curl your lashes.  Let’s take a closer look:

You can just see some of the hooks on the top row of bristles there.

It’s a really nice formula, I was worried that it was going to be a bit too natural for me – I prefer a thicker, less everyday look on my lashes, but here’s the before and after:

It’s a good look.  Natural without being too invisible, and there is definite curl and lift.  I genuinely love the brush, it grabs the lashes and makes application a breeze.

There is a downside though.  Smudges.  I first noticed smudging around lunchtime after a 7am application, and it carried on whenever I wore it.  So, overall, love the brush, not a huge fan of the formula.   I’ll be sticking with They’re Real.

Roller Lash costs 19.50 and will be on counter soon – there’s a free sample with the March issue of Elle though, so try it for free first!

The Fine Print: PR Sample

The Even Finer Print: We’re not featuring full fragrance reviews on Get Lippie at the moment owing to illness – please see The Parosmia Diaries for more.

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3 Comments

  1. February 17, 2015 / 3:00 pm

    super helpful review! – Jessika from BeautyBridge

  2. February 20, 2015 / 5:35 pm

    so glad someone else found the whole smudging situation with this – it's fine don't get me wrong it's not a bad mascara but I really don't think it's worth the hype that's gone on

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