I haven’t read too much about the release of the latest fragrance from Amouroud; Silk Route, and I’m wondering why that is? I attended the launch back in December, and I was a little captivated.
Silk Route is, like all Amouroud fragrances, based around Oud, but is not an in your face “oud” fragrance. It surprised me by being positively gourmand, and in my favourite way: creamy, without being too sugary. It might have been the Christmas connection – Harrods in December might well be one of the most Christmassy places on earth. (It’s also hell, but that’s by the by) – but this reminded me of eggnog. A boozy (rum), creamy mass of spice (nutmeg) with a hint of dark, damp wood beneath, it’s not the brand’s easiest wear – smelling like a pudding isn’t appealing to everyone – but it’s truly lovely regardless. At least, to my nose it is, it reminds me of two of my favourite fragrances of all-time; Safran Troublant, which I wore to my wedding, but with softer, less zingy spice, and a slightly more pudding-y aspect in the dry down; and of Amaranthine, with the slightly corrupt milkiness and creamy aspect, but it’s a little more mainstream than Amaranthine.
It’s a deft and cuddly fragrance, warming and comforting, like a bowl of your favourite hot dessert on a cold winter’s night. Or beautiful pain d’epices straight from the oven. Glorious. But not for everyone.
The Fine Print: PR sample